Black and white promotional image showing Jungkook from BTS, shirtless and wearing an unbuttoned Calvin Klein denim jacket and jeans. He stands confidently with both arms raised high in a V-shape, looking straight ahead with a calm, assertive expression. His toned abs are visible, and the Calvin Klein logo can be seen on the waistband of his underwear and on the jacket pocket. To the right, the image features the article title in bold text: “Jungkook Calvin Klein – The Partnership That Took the Fashion World by Storm,” along with the Bangtan Now logo, signaling the article’s publication source.

Jungkook Calvin Klein: The Partnership That Took the Fashion World by Storm

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The collaboration between Jungkook Calvin Klein continues to shake up the fashion world, and the impact of this partnership only keeps growing. When it was announced that Jungkook would be attending New York Fashion Week 2025, it wasn’t just the ARMY that sat up and took notice — the entire fashion industry did.

And for one simple reason: since Jungkook became a Calvin Klein ambassador in 2023, he has solidified his place as one of the most influential figures in the global fashion scene.

Celebrities with Jungkook’s level of reach draw massive attention from both the media and the public — and Calvin Klein, being no fool, knows exactly how to harness that. This blend of pop culture and high fashion has only grown stronger, and Jungkook’s appearance at NYFW is a clear expression of this trend.

The Jungkook Calvin Klein partnership is a perfect example of how fashion and music are more connected than ever. It’s no wonder everyone was eagerly waiting for Jungkook BTS Calvin Klein’s first official appearance after his military discharge…

What is Jungkook’s role at Calvin Klein?

Jungkook Calvin Klein’s first appearance as a guest at the Calvin Klein Collection show during New York Fashion Week took place on September 12, when he attended the event dressed in an impressive oversized gray suit, blending modern tailoring with his tattoos and piercings. A true contemporary fairytale prince.

Color photograph of Jungkook Calvin Klein arriving at the brand’s 2025 fashion show, featured on the Bangtan Now blog. He is walking beside his manager, Mr. Lee, surrounded by security guards, while a large crowd of fans in the background captures the moment with their phones. Jungkook wears a modern, elegant brown tailored suit with a loose blazer, straight-cut trousers, and a matching tank top underneath. His expression is calm and confident, with visible lip piercings and perfectly styled hair. The scene is bathed in warm lighting, emphasizing his sophisticated look amid the buzz of the event.
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Color photograph of Jungkook Calvin Klein arriving at the brand’s 2025 fashion show, surrounded by fans and production staff. He is wearing an elegant light gray tailored suit and waving with both hands, smiling as he walks through the crowd. The atmosphere is bustling, with people taking photos, filming, and holding event programs. The image captures the excitement surrounding his presence. Photo published on the Bangtan Now blog.
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Color photograph of Jungkook Calvin Klein waving to fans outside the venue of the brand’s 2025 fashion show, published on the Bangtan Now blog. He is wearing a light khaki-colored tailored suit and smiling subtly while raising his right hand in greeting. Jungkook is surrounded by security guards and a large crowd of enthusiastic fans, many holding up their phones to capture the moment. The image conveys the vibrant energy of his arrival, highlighting his charismatic presence and the refined style that defined his appearance at the event.
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Color close-up photograph of Jungkook Calvin Klein waving to fans during his arrival at the brand’s 2025 fashion show. The image was published by GQ Magazine and shows Jungkook wearing a light gray tailored suit, with his right hand raised in a greeting gesture. His gaze is directed toward the fans, with a warm and friendly expression. The lip piercings and his carefully tousled hairstyle complete the modern, elegant look. In the background, a crowd can be seen holding up their phones to capture the moment. Photo featured on the Bangtan Now blog.
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Color photograph of Jungkook Calvin Klein arriving at the brand’s 2025 fashion show, published on the Bangtan Now blog. He is shown in profile, smiling gently and waving with his right hand. He wears a modern-cut gray suit, with his dark hair styled to the side, silver hoop earrings, and visible lip piercings. In the background, there’s a brick wall covered in greenery and members of the production team. The image captures a warm, welcoming moment of grace and approachability.
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Black and white photograph of Jungkook Calvin Klein behind the scenes at the brand’s 2025 fashion show, published on the Bangtan Now blog. He is shown in profile, gazing intently at something outside the frame with a focused expression. His hand is raised near his face, displaying tattoos on his fingers, including the letters “A.R.M.Y.” and a geometric design. He wears a dark tailored suit, and a lip piercing is visible. Soft lighting highlights his facial features, creating an intimate and contemplative mood.
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Black and white photograph of Jungkook Calvin Klein backstage at the brand’s 2025 fashion show, published on the Bangtan Now blog. He is shown in profile, standing in front of a curtained window with soft natural light illuminating his face in a gentle, dramatic way. Jungkook wears a dark tailored outfit with a modern-cut shirt and blazer over a tank top. He accessorizes with layered necklaces, ear piercings, and a visible lip piercing, enhancing his elegant, contemporary look. His expression is calm and contemplative, capturing a quiet moment of reflection before the event.
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Color photograph of Jungkook Calvin Klein watching the brand’s 2025 fashion show, featured on the Bangtan Now blog. Seated among the audience, he wears a sophisticated gray suit and has his arms crossed, gazing attentively toward the runway out of frame. His hair is neatly styled to the side, with visible silver hoop earrings and lip piercings. In the background, several attendees are holding up phones to capture the moment. The image reflects the elegant and exclusive atmosphere of the event.
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Color photograph of Jungkook Calvin Klein seated in the front row of the brand’s 2025 fashion show. He is wearing an elegant light gray tailored suit, sitting with his legs crossed and looking directly at the camera with a calm and attentive expression. The sleeves of his blazer are slightly rolled up, revealing part of the tattoos on his hands. Around him, other guests are also watching the show, reinforcing the sophisticated atmosphere of the event. Image published on the Bangtan Now blog.
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And the result? Just hours after his appearance, Google Trends showed that Jungkook was the only artist to enter the Top 10 global and U.S. searches in the previous 24 hours. All other trending terms were solely related to the brand, the event, or the location.

In other words, when people searched for the Calvin Klein show, the only name attached to it was Jungkook. This level of impact only reinforces the power of the Jungkook Calvin Klein image as a symbol of influence and desire in the fashion world.

Check out the Reels on Calvin Klein’s official page showing Jungkook watching the runway show.

Later that night, fans went wild once again with the brief appearance of Mr. Jeon Jungkook Calvin Klein at the brand’s exclusive after-party, held at a luxurious hotel. Wearing a structured black overcoat, Jungkook stood out among the celebrities not just for his stunning looks, but also for his genuine kindness.

Color photograph of Jungkook Calvin Klein during the after-party of the brand’s 2025 fashion show. He is seated on a green leather sofa with his hands folded on his lap, wearing an elegant black overcoat. The lighting highlights his calm face and direct gaze into the camera. In the background, a mirror reflection reveals other guests in the room, creating a sophisticated and intimate atmosphere. Photo published on the Bangtan Now blog.

Jungkook’s appearance at NYFW 2025 wasn’t just another moment — it was the definitive confirmation of his status as a major figure in the global fashion scene.

But this story started long before. With each new appearance, Jungkook Calvin Klein continues to solidify his role as one of the biggest fashion icons of our time.

When did Jungkook become a Calvin Klein ambassador?

The official confirmation of his role as a global Calvin Klein ambassador, in March 2023, solidified Jungkook as a worldwide style icon. What caught people’s attention wasn’t just that he’s gorgeous and sexy — it was the fact that he had no fear of showing off his toned, tattooed body, breaking conservative beauty standards typical in South Korea.

Jungkook has style — minimalist and sophisticated at the same time. He turns simple pieces into powerful statements, with a sharp eye for fit, design, and attitude. A “basic” pair of jeans becomes a work of art on him. And Calvin Klein knew exactly how to use that, creating a sexy campaign with modern visuals and an incredible soundtrack.

The blend of style, attitude, and authenticity made Jungkook Calvin Klein one of the most iconic fashion campaigns in recent years.

Check out some videos from that first campaign below.

 Introducing Jung Kook | Calvin Klein Spring 2023

Jung Kook Finds Pleasure in the Music | Calvin Klein Fall 2023 Campaign

Behind the Scenes with Jung Kook | Calvin Klein Spring 2024 Campaign

On Set with Jung Kook | Calvin Klein Spring 2024 Campaign

Ambassador Jungkook Calvin Klein: Minimalism with Impact

No brand chooses an ambassador out of nowhere. That person must truly represent what the brand wants to highlight to its target audience. It’s like a message the brand wants to send: “Look at Jungkook — we’re like him!”

Calvin Klein’s official launch materials featured a statement from JK, back in March 2023:

“I’ve been a fan of Calvin Klein for a long time, and I’m thrilled to be the brand’s new global ambassador. This partnership is very special to me because the heritage and values of Calvin Klein resonate with me. My music is how I connect with my fans around the world, and I see this partnership as an opportunity to connect with them in a new way. I’m extremely excited for everyone to see a new side of me in this first campaign for the brand.”

Black and white photo of Jungkook Calvin Klein from the brand’s campaign, set against a plain white background. He is wearing an open Calvin Klein denim jacket with no shirt underneath, revealing his bare torso. One hand is placed behind his head, highlighting the tattoo on his arm and creating a striking pose. His hair is loose and messy, with bangs partially covering his eyes. His gaze is intense and directed downward, with a visible lip piercing. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, set against a soft gray background. He is wearing an open Calvin Klein denim jacket, revealing his defined chest. His arms are raised with his hands behind his head, emphasizing a confident posture. His hair is loose and slightly wavy, with bangs covering part of his forehead. He looks directly at the camera with a calm expression and a visible lip piercing. Image published on the Bangtan Now blog.
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Color photo of Jungkook Calvin Klein from the brand’s campaign, set against a soft white background. He is wearing an open Calvin Klein denim jacket, exposing his chest. With one hand placed behind his head, he strikes a bold pose that highlights the tattoo on his left arm. His black hair is loose, with bangs falling over his eyes, and his lips have a slight shine under the light. His gaze is intense and directed downward. Image published on the Bangtan Now blog.
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Jungkook Calvin Klein em foto colorida da campanha da marca, com fundo azul suave. Ele aparece de perto, com expressão confiante, cabelo solto com franja cobrindo parte da testa e um piercing no lábio inferior. Jungkook veste jaqueta jeans Calvin Klein aberta, deixando o peitoral definido à mostra. Seus braços estão levantados, com as mãos apoiadas atrás da cabeça. A jaqueta exibe o logo da marca no bolso e botões personalizados. Imagem publicada no blog Bangtan Now.
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Color photo of Jungkook Calvin Klein from the brand’s campaign, leaning forward with his hands resting on his waist. He is wearing a white T-shirt with the “Calvin Klein” logo centered on the chest, a light denim shirt open over it, and blue jeans. His hair is loose and wavy, with bangs falling over his forehead. Visible tattoos can be seen on his right hand, and he gazes directly at the camera with a focused expression. In the background, there is a black sofa against a softly blurred white backdrop. Image published on the Bangtan Now blog.
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Key Elements of Jungkook’s Style as a Calvin Klein Ambassador

When Calvin Klein teased the announcement of a new ambassador, Google searches skyrocketed, and the question on everyone’s mind was: Who is the Calvin Klein ambassador?

The reveal of the Jungkook Calvin Klein partnership hit the fashion world like a bombshell — and for good reason. There were clear connections between the star and the brand that everyone picked up on immediately:

  • Comfort with Style: effortlessly blends casual and sophisticated in a natural, accessible way.
  • Visual Presence: his athletic physique and confident posture bring strong visual impact to campaigns.
  • Authenticity: uses fashion to express who he truly is, creating a real connection with the audience.
  • Global Influence: sets trends, drives massive engagement, and makes campaigns go viral with ease.

So why choose an Asian idol, a member of BTS? Simple. Beyond the massive global media power of BTS and the embrace of cultural and aesthetic diversity, the Asian luxury market is now one of the biggest consumers of fashion — surpassing even the United States and many European countries.

Black and white photo of Jungkook Calvin Klein from the brand’s campaign, featured on the Bangtan Now blog. He is standing in front of a dark leather sofa, wearing a white Calvin Klein T-shirt with the logo centered on the chest, a light denim shirt unbuttoned over it, and light-wash jeans with a visible belt detail. His left hand is in his pocket, and his right forearm displays a large tattoo. His wavy hair is loose, with bangs falling slightly over his eyes, and he looks at the camera with a calm, confident expression. The minimalist white background emphasizes the clean, modern aesthetic of the look.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, extending his arm toward the camera with a focus on the tattoos on his hands and fingers, including the letters “ARMY.” He is wearing a white T-shirt with the “CK” logo on the chest and mid-rise jeans, with the waistband of his Calvin Klein underwear slightly visible. The background is white and minimalist, emphasizing his presence and calm expression. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, with arms open in an expansive pose and his face slightly tilted upward. He is wearing a white T-shirt with the “CK” logo on the left side of the chest and dark jeans. His fully tattooed right arm is prominently displayed, standing out against the minimalist white background. The pose conveys a sense of freedom and confidence. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, seated on a dark sofa against a plain white background. He is wearing a T-shirt with the “Calvin Klein” logo partially visible, a light denim shirt open over it, and jeans. One hand is near his mouth in a thoughtful gesture, while the other rests on his leg. The tattoos on his right arm are prominently displayed, as well as his loose, wavy, slightly damp hair. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, kneeling on the floor of a studio with soft lighting and a dark background. He is wearing a black T-shirt with the “CK” logo on the chest, light-wash jeans, and white sneakers. The waistband of his Calvin Klein underwear is visible above the jeans. Jungkook has his arms crossed over his chest, with a confident expression and his gaze directed upward. The detailed tattoo on his right arm is prominently featured. Image published on the Bangtan Now blog.
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Black and white photograph of Jungkook Calvin Klein posing with a calm expression in a studio with a dark background. He is wearing a black T-shirt with the embroidered “CK” logo on the chest and high-waisted light-wash jeans. His left arm is extended out of frame, creating a subtle sense of movement. The lighting highlights his features and the contrast between the elements of his minimalist look. Image published on the Bangtan Now blog.
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Black and white image of Jungkook Calvin Klein from the brand’s campaign, kneeling on the floor of a studio with dramatic lighting. He is wearing a black T-shirt with the “CK” logo on the left side of the chest and light-wash jeans. His hair is wet and messy, with bangs falling over his eyes, and he stares intensely at the camera. The full tattoo sleeve on his right arm is completely visible, showcasing intricate designs. The pose conveys strength and presence. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, posing with his arms raised and fingers pointing upward, in front of a white background. He is wearing an open Calvin Klein denim jacket, revealing his defined abs, and low-rise jeans that expose the waistband of matching Calvin Klein underwear. His hair is loose, with bangs falling over his forehead, and his expression is calm as he looks slightly upward. Image published on the Bangtan Now blog.
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Color photo of Jungkook Calvin Klein from the brand’s campaign, leaning against a beige marble wall with a confident expression. He is wearing an open black shirt that reveals his defined abs, straight-cut dark-wash jeans, and black boots. The tattoos on his right arm are partially visible, and his hair is slicked back for a more polished look. Soft lighting highlights the contrast between his modern outfit and the classic setting. Image published on the Bangtan Now blog.
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ARMY knows Jungkook is a media phenomenon, but make no mistake — the fashion industry knows it too.

Above all, Jungkook embodies youth and boldness, charisma and power, success and trendsetting. What brand wouldn’t want to link its image to someone that iconic?

Calvin Klein hit the mark by choosing Jungkook and launching a series of striking photos and videos that went viral from day one. Just type in Jungkook Calvin Klein photos or videos… it’s a visual feast. Truly. The brand didn’t hold back — using high-end production, modern settings, and a refined aesthetic.

Black and white photo of Jungkook Calvin Klein from the brand’s campaign, leaning against the front of a vintage car parked in a spacious, empty garage. He is wearing a basic white T-shirt with the “CK” logo on the left side of the chest, straight-cut dark jeans, and a black belt. A thin chain hangs around his neck, and part of his tattoos is visible on his left arm. Jungkook rests his arms on the car’s hood, looking upward with a confident expression. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, leaning against a classic car parked in a dark garage. He is wearing a white T-shirt with the “CK” logo on the chest, an open light-colored puffer jacket, straight-cut jeans, a black belt, and white sneakers. His body is slightly leaned back with his arms resting on the hood, and his head tilted upward with eyes closed, conveying a sense of relaxation and attitude. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, posing in a curved garage area under artificial lighting. He is wearing a dark denim set with an open jacket, revealing his defined abs and the waistband of his Calvin Klein underwear. He has on a black cropped top with ties and a belt with a buckle. With arms open wide, Jungkook leans back slightly against the wall in an expressive, artistic pose. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, posing inside a brightly lit white cube. He is crouching with one leg bent and the other extended, wearing a black T-shirt with the “CK Calvin Klein Jeans” logo prominently displayed in the center. He pairs it with loose black pants and leather boots, resting one hand on the ceiling of the structure. His hair is loose and wavy, and the detailed tattoo on his right arm is fully visible. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, kneeling inside a softly lit white cube structure. He is wearing a black T-shirt with a large “CK Calvin Klein Jeans” logo in the center, straight-cut black pants, and chunky-soled boots. His fully tattooed right arm is visible, resting behind his body. His hair is loose and slightly wavy, and he gazes forward with a calm expression. Image published on the Bangtan Now blog.
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Black and white behind-the-scenes photo of Jungkook Calvin Klein from the brand’s campaign, wearing a T-shirt with the “Klein Jeans” logo prominently displayed. He is slightly leaning forward, with a focused gaze directed at something off-camera. His hair is loose and wavy, falling over his face. The lighting is soft, and the background is dark and blurred, suggesting a studio setting. Image published on the Bangtan Now blog.
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Jungkook Calvin Klein became, unmistakably, the face — and body — of the brand.

But even with all that exposure, he remained the same down-to-earth Jungkook. In a light-hearted interview with GQ Magazine USA, he laughed and said:

“I think what makes me the most nervous… is the idea of seeing myself on a outdoor.”

Which Brand Is Jungkook an Ambassador For? The Jungkook Phenomenon

As a member of BTS, Jungkook had previously served as ambassador for other brands, such as Puma (sportswear and sneakers). But with Calvin Klein, it’s different — this time, he’s acting as a solo ambassador.

His campaigns generate millions of interactions, boosting Calvin Klein’s brand image significantly. The videos rack up millions of views.

The launch reel of the CK campaign alone has already surpassed 2 million likes.

So it’s no surprise that the Jungkook Calvin Klein partnership became a true milestone in the fashion world — winning over not only the ARMY, but also fashion critics and fans around the globe.

And it’s no surprise either that Jungkook’s return to the fashion scene — after his military service hiatus — is being celebrated across the industry, by the press and by fans alike.

With impressive numbers and undeniable cultural impact, the Jungkook Calvin Klein collaboration remains one of the most talked-about partnerships in the fashion world.

But here’s the thing — fashion and Jungkook were already a topic long before Calvin Klein came into the picture. Did you know that?

The Evolution of Jungkook’s Style: From Debut to Global Jungkook Calvin Klein Ambassador
Jungkook was never a “slave to fashion” — he’s always preferred being comfortable over following any specific trend. But that doesn’t mean those sparkling black cherry eyes weren’t paying attention to good clothes and accessories.

From the early days of BTS to his current role as a global Calvin Klein ambassador, Jungkook has undergone many style transformations — and none of them went unnoticed. This journey of evolution reaches its peak in the Jungkook Calvin Klein era, where authenticity and style come together in iconic campaigns.

The Early Years: Streetwear and Youthful Attitude (2013–2016)

At the start of his career, Jungkook’s style was heavily influenced by streetwear: oversized t-shirts, chains, chunky sneakers, caps, and cargo pants. This look aligned with BTS’s hip-hop aesthetic at the time and projected youth and rebellion.

Transition and Experimentation: Maturity and Sophistication (2017–2022)

As BTS rose to global fame, Jungkook’s style began to evolve. He started incorporating more refined elements into his wardrobe: well-fitted shirts, tailoring, high-quality fabrics, neutral tones, and silhouettes that flattered his physique. This phase showcased his versatility, moving from casual to formal with ease.

With the Jungkook Calvin Klein partnership, he was able to explore his fashion sense even further — but always stayed true to his essence: a love for comfort and practical pieces for daily life, something fans know very well.

He once said in a 2023 interview with GQ USA:

“When it comes to fashion, I don’t think I can wear anything that feels too tight anymore.” And he added, jokingly: “And I LOVE wearing all-black outfits — except when I’m in Calvin Klein Jeans.”

The Jungkook Calvin Klein era marked a new level of fashion maturity, without ever abandoning the authenticity that has always been the core of his identity.

JK’s Style

The truth is, over time, Jungkook has found his own style. He doesn’t rely on flashy pieces — it’s all about good combinations. Something simple becomes “iconic” when he wears it.

He’s also incredibly versatile. One day, he’s laid-back in his signature oversized black outfits, and the next, he shows up like a prince in structured, even retro-inspired looks, with a modern tailored twist.

At the same time, he’s consistent — he doesn’t jump from one trend to another. The pieces he wears most often, like loose shirts, wide pants, and chunky boots, define his personal style. And that’s exactly what the brand builds around.

He’s even said during livestreams that his style is all about “comfort” — but that doesn’t mean comfort has to sacrifice aesthetic impact. His clothes allow for freedom of movement, yet still visually impress.

The Jungkook Calvin Klein story goes far beyond a commercial partnership. It’s a meeting of styles, cultures, and creative forces that are actively shaping the fashion of today — and tomorrow.

Jungkook brings authenticity, influence, presence, and style — everything Calvin Klein looks for in an ambassador. With every campaign, every photo, every appearance with the brand, Jungkook Calvin Klein continues to cement his role as one of the most influential names in global fashion.

Black and white photo of Jungkook Calvin Klein from the brand’s campaign, taken in a studio with a gray background. He stands with his legs apart, lifting a dark denim jacket to reveal a fitted black cropped top and the waistband of his Calvin Klein underwear showing above his jeans. The look combines attitude and style, emphasizing the contrast between the tight-fitting top and the straight-cut jeans. His gaze is directed upward, and the pose conveys confidence and presence. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, posing casually against a plain gray background. He is wearing a dark denim set with an open jacket, a black cropped top with a neck tie, and mid-rise jeans that reveal the waistband of his Calvin Klein underwear. His hair is loose, wavy, and voluminous. He wears a necklace, a hoop earring, and looks confidently into the camera. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, posing with attitude in front of a concrete wall. He is wearing a fitted black cropped top with a neck tie, a voluminous puffer jacket draped over his shoulders, dark jeans, and a belt with a buckle. The waistband of his Calvin Klein underwear is visible above the jeans. His hair is loose and wavy, with bangs partially covering his forehead. He wears a lip piercing, a hoop earring, and a necklace. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein from the brand’s campaign, posing front-facing with a firm expression and direct gaze at the camera. He is wearing an open denim jacket with a shearling lining, revealing a fitted white tank top and a thin black tie hanging loosely around his neck. His dark-wash jeans are paired with a black belt. Multiple rings adorn his fingers, and his tattoos are subtly visible. The neutral gray background highlights the contrast in lighting and the artist’s striking look. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein, posing with a confident expression and his gaze directed upward. One hand rests on his wavy hair, and he wears an open black overcoat with no shirt underneath, revealing part of his chest and a thin black tie hanging loosely. His high-waisted dark jeans are paired with a black belt featuring a metallic buckle. Soft lighting highlights the fabric textures and the contours of his face. Image published on the Bangtan Now blog.
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Black and white photo of Jungkook Calvin Klein, wearing dark jeans, a fitted black T-shirt, and a puffer jacket draped over one shoulder. His white Calvin Klein underwear is intentionally visible above the waistband of his jeans. He poses with arms open and his face tilted upward, displaying a striking gaze. The setting is an outdoor concrete passageway lit by natural light. Image published on the Bangtan Now blog.
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Jungkook Calvin Klein and the Future of Global Fashion

The Jungkook Calvin Klein partnership goes far beyond ad campaigns or passing trends. It represents a new era where fashion is deeply connected to authenticity, cultural influence, and digital presence. Jungkook doesn’t just wear the clothes — he communicates values, attitudes, and creates genuine connection with millions of people around the world.

From early streetwear days to elegant tailoring on international runways, his style evolution shows that fashion is, above all, personal expression. And that’s exactly what makes this collaboration so powerful: it blends Calvin Klein’s aesthetic with Jungkook’s unique essence, creating something memorable, relevant, and full of personality.

And you? What’s been your favorite Jungkook Calvin Klein campaign, photo, or video so far?
Tell us in the comments!

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